This week, MSU Human Resources is featuring a job posting as a Marketing Analyst and Social Media Coordinator for the MSU College of Communication Arts and Sciences (job posting 998830). If you are innovative and detail-oriented, interested in program marketing for the college, and looking to play a pivotal role in marketing and enrollment efforts, this may be the position for you! This job posting is for a one-year limited-term role with the possibility of renewal based on success in the position and the needs of the college.
The MSU College of Communication Arts and Sciences (sometimes referred to as ComArtSci) is one of the largest and most respected communication colleges in the nation, as well as the first of its kind. It prides itself on offering world-class training to students through innovation, dedication, individual strength, and collaboration, all in order to shape a better tomorrow.
In this position, you will manage paid social media campaigns, search ads, and enhance ComArtSci’s social media presence on all platforms. You will create and distribute content to a diverse audience and be responsible for active engagement. The candidate will also work on future projects and align them with the college’s strategic priorities to demonstrate ongoing education and enrollment. Additionally, you will conduct keyword research, work with ad trafficking to direct students to programs, use short-form video content to leverage current trends and audience engagement, and strengthen collaboration between the colleges. This fast-paced role offers a hybrid schedule with a minimum of three days per week in the office.
The education, experience, and skills desired for this role include a degree in telecommunications, journalism, or public relations, and one to three years of related work in public or media relations, editing, print media, broadcasting, or similar. You should also have experience with Google Analytics, Google Ads, and Google Tag Manager, as well as experience with paid social media management tools. In this role, you should be familiar with AP style, have a good understanding of X, YouTube, Instagram, LinkedIn, and Facebook, as well as a thorough understanding of current trends, excellent communication skills, and great interpersonal skills.
Learn more about the MSU College of Communication Arts and Science on their website. To learn more about this position or if you are interested in applying online, please visit the Careers @ MSU website for more information. Applications require a resume and cover letter, and should be submitted by November 5th!